What is the Salesforce Platform?
The Salesforce Platform is a comprehensive application development platform that empowers businesses to build, customize, and secure their Agentforce and AI applications. It provides a unified metadata platform that integrates enterprise data, AI, security, privacy, analytics, automation, and low-code development capabilities.
Features of the Salesforce Platform
- Agentforce: Enables the development of autonomous agents to support employees and customers 24/7, fostering collaboration between humans and AI.
- Data Cloud: Activates all customer data across Salesforce applications, providing relevant insights and contextual data within the workflow.
- Einstein: Leverages the world's #1 AI for CRM, allowing businesses to create customizable, predictive, and generative AI experiences tailored to their needs.
- Low Code Development: Facilitates the creation of Agentforce and AI apps using low-code tools, with the option to extend functionality with code for personalized customer experiences.
- Security & Privacy: Offers industry-leading data security tools and simplifies data management while ensuring compliance with evolving regulations.
- Automation: Integrates and connects systems, automating business processes securely across people, organizations, and systems to boost productivity.
- MuleSoft: Connects any data, system, or AI model securely, enhancing and aligning CRM apps and agents with integrated metadata.
- Tableau: Provides an intuitive, AI-powered analytics platform for data-driven decision-making.
How to Use the Salesforce Platform
The Salesforce Platform offers a guided tour and a 30-day free trial for users to explore its capabilities. Businesses can also request a call with sales experts for personalized guidance.
Pricing
The Salesforce Platform offers two tiers:
- Platform Starter: Starts at $25/user/month
- Platform Plus: Starts at $100/user/month
Each tier includes custom objects, process automation, Lightning App Builder, AppExchange, identity for employees, and customizable reports and dashboards.
Frequently Asked Questions
- What is an application development platform?
An application development platform is a set of tools, frameworks, libraries, and services that developers use to build, test, deploy, and manage software applications.
- Why are application development platforms important?
Application development platforms simplify and accelerate the software development lifecycle, enabling developers to create robust and scalable applications efficiently.
- Does my business need an application development platform?
Determining the need for an application development platform depends on your business requirements, goals, and the complexity of the applications you want to develop.
- What are the benefits of application development platforms?
Benefits include faster development time, consistency and standardization, increased collaboration and team productivity, and cost savings.
- How do I choose the right application development platform?
Consider your business requirements, development team skills, scalability needs, integration capabilities, and security features.
- How much does Salesforce Platform cost?
Platform Starter starts at $25/user/month, and Platform Plus starts at $100/user/month.